News & Events

LiquidHub Expands Data Management, Market Research and Analytics Capabilities with the Acquisition of Annik for Enhanced Data-Driven Customer Insights
Annik will expand the company’s global footprint and strengthen its existing data management and analytics solutions


PHILADELPHIA – December 15, 2016 – LiquidHub, a customer engagement company, today announced the acquisition of Annik, a global data management and analytics solutions firm that creates better customer experiences for brand name clients, including Microsoft, Netflix, HP, Nestle, and Vistaprint.

With offices around the world, including India, Poland, China and the United States, Annik will expand LiquidHub’s geographical footprint and presence in high-tech markets. Combining Annik’s capabilities around data science and data management with LiquidHub’s expert team of innovators, designers, technologists, marketers, and strategists, this acquisition complements and enhances LiquidHub's ability to create extremely valuable, and engaging customer experiences for our trusted client partners.

“As digital transformation continues to drive disruption and change, companies need better insights to transform their customer engagement strategies or they risk becoming irrelevant,” said Jonathan Brassington, CEO and co-founder of LiquidHub. “As we continue to re-imagine engagement by better understanding the people who matter most to our clients, the addition of Annik’s world-class capabilities in market research, data science, data analytics, and insights around customer behavior is critically important to LiquidHub’s rapid growth in this space.”

The acquisition of Annik will add 1,000 professionals to the LiquidHub team, including Rahul Sahgal, President and CEO, and Sandeep Bhatia, Chief Operating Officer. Together, Sahgal, Bhatia, and other members of the Annik executive team bring decades of experience in delivering innovative and transformative digital solutions to global companies.

“LiquidHub has a long history of delivering exceptional customer engagement solutions for their clients and through the addition of Annik’s expertise we are uniquely qualified to solve our customers' most challenging problems,” said Sahgal. “It’s a great opportunity for us all at Annik to join forces with LiquidHub and together create a future re-imagining customer engagement.”

About Annik
Established in 2000, Annik is a global leader in providing world-class data and analytics solutions that help businesses realize the full potential of their data assets. Using a global delivery model, Annik’s solution framework leverages considerable in-house data and process expertise leveraging its configurable workflow automation products. Annik has grown to over 1,000 employees located across 6 global locations.

About LiquidHub
LiquidHub is a customer engagement company that partners with businesses to improve customer experience and drive growth. Headquartered in Philadelphia, with operations in North America, Asia, and Europe, we serve companies globally, helping them solve their most complex challenges through design expertise and technology innovation. Our customer successes are the result of a culture rooted in thought leadership and delivery excellence. For more information about LiquidHub, please visit www.liquidhub.com or follow us on Twitter or LinkedIn.

LiquidHub Sponsors the Knowledge@Wharton Research Series and Announces Newest Member of Executive Advisory Board


PHILADELPHIA – December 1, 2016 – LiquidHub, a customer engagement company, today announced its research sponsorship of a 12-part series with Knowledge@Wharton, an online business analysis journal for the Wharton School of the University of Pennsylvania. The series, titled The Network Revolution, is authored by Barry Libert, Megan Beck, and Jerry (Yoram) Wind, professor of marketing at the Wharton School and director of Wharton’s SEI Center for Advanced Studies in Management.

The authors explore why companies, whose business models involve leveraging networks, generate more value than traditional firms as capital, talent, and customers are shifting towards network-centric organizations in this digital transformation age.

“Innovative companies building value in the 21st century economy need to understand how to move from delivering value from physical goods and people to delivering value through ideas and connectivity,” said Jonathan Brassington, CEO and co-founder of LiquidHub. “LiquidHub is proud to sponsor this series, which explores the kinds of transformations we help our clients achieve.”

In conjunction with the series, LiquidHub is proud to announce Professor Jerry Wind as the newest member of its Executive Advisory Board (EAB), comprised of highly respected entrepreneurs, strategists, investors, marketers, technologists and innovators.

Having lectured at more than 50 universities worldwide, Wind is internationally known for pioneering research on organizational buying behavior, market segmentation, conjoint analysis, and marketing strategy. Considered one of the most cited authors in marketing, Wind regularly contributes to professional marketing literature, which includes more than 25 books and over 300 research papers, articles and monographs.

Wind served as the founding editor of Wharton School Publishing, a joint venture with Pearson Education, and is the recipient of four major marketing awards, including the Charles Coolidge Parlin Award, the AMA/Irwin Distinguished Educator Award, the Paul D. Converse Award, and the Buck Weaver Award.He was also selected as one of the first nine “Legends in Marketing” by Sage Publishing, which published eight volumes of Wind’s work.

“The greatest challenge facing leaders in companies that want to benefit from these new market opportunities is figuring out how to transform from their current model into a networked organization that leverages today’s digital platforms,” said Wind. “We’re especially grateful for LiquidHub’s support of this series, given their commitment to providing digital transformation solutions for their clients. I’m proud to join their Executive Advisory Board to counsel on transformative strategies that have a meaningful impact on customer solutions.”

Previously announced members of the Advisory Board

  • Saj Cerian, Partner at Kynetic
  • Chris Dalton, CEO at CloudCraze
  • Dan Goldsmith, EVP Global Accounts at Veeva
  • Sean P. Kelley, Founder & Managing Partner at 1125group Inc.
  • Kevin Kleinschmidt, Private Investor and Partner at Gabriel Investments
  • Paul Melchiorre, Chief Revenue Officer at Anaplan
  • Sashi P. Reddi, Founder and Managing Partner at SRI Capital
  • Todd Sandler, Executive Advisor, Kynetic & ShopRunner

About Knowledge@Wharton
Knowledge@Wharton is the online business analysis journal of the Wharton School of the University of Pennsylvania. The site, which is free, captures relevant knowledge generated at Wharton and beyond by offering articles and videos based on research, conferences, speakers, books and interviews with faculty and other experts on current business topics. Knowledge@Wharton offers content in Chinese, Spanish and Portuguese and has a separate site for high school educators and students.

Founded in 1881 as the first collegiate business school, the Wharton School of the University of Pennsylvania is recognized globally for intellectual leadership and ongoing innovation across every major discipline of business education. With a broad global community and one of the most published business school faculties, Wharton creates economic and social value around the world. The School has 5,000 undergraduate, MBA, executive MBA, and doctoral students; more than 9,000 participants in executive education programs annually and a powerful alumni network of 95,000 graduates.

About LiquidHub
LiquidHub is a customer engagement company that partners with businesses to improve customer experience and drive growth. Headquartered in Philadelphia, with operations in North America, Asia, and Europe, we serve companies globally, helping them solve their most complex challenges through design expertise and technology innovation. Our customer successes are the result of a culture rooted in thought leadership and delivery excellence. For more information about LiquidHub, please visit www.liquidhub.com or follow us on Twitter or LinkedIn.

LiquidHub Receives 2016 Computerworld Data+ Editors’ Choice Award Industry Award Recognizes LiquidHub’s Excellence in Delivering Innovative Data Solution


PHILADELPHIA – September 13, 2016 – LiquidHub, a customer engagement company, is proud to announce that the organization has been named as a 2016 Computerworld Data+ Editors’ Choice Award honoree. This prestigious honor recognizes the top 20 innovative data initiatives that deliver significant business value.

LiquidHub was recognized for its partnership with a pharmaceutical manufacturer as it prepared to introduce a new distribution model which would generate large amounts of data around the patient journey. LiquidHub provided the necessary platform and technologies to de-identify patient data for better visibility into the patient experience, from the day patients receive a prescription and request a referral to the day they no longer take the medication.

Through LiquidAnalytics, LiquidHub’s specialty pharmaceutical data aggregation and analytics platform, the manufacturer was able to examine the data at the macro, big picture level, and also at the micro level, patient by patient. This solution allowed the manufacturer to truly understand the patient’s experience, enabling it to identify individual problems and intervene quickly to support a patient’s needs throughout his or her journey.

“We are proud of this achievement as it shows our commitment to providing innovative strategies that create impactful solutions for our clients,” said Thomas Hannigan, partner, Life Sciences at LiquidHub. “Our partners can be confident that we offer the best-in-class services and solutions, including encryption and de-identification technology which provide deeper insights to help clients improve the patient experience.”

“We are pleased to announce the 2016 Computerworld Data+ Editors’ Choice Awards honorees,” said Scot Finnie, editor in chief, Computerworld. “This year’s 20 winning organizations have used data analytics to achieve a wide spectrum of gains, from improving business profitability to uncovering trends in criminal activity and reducing energy use -- even keeping trains running on schedule. We're continually impressed with the new and inventive analytics projects at organizations big and small uncovered through our Data+ program. This year's winning organizations are at the forefront of applying data analytics to deliver both business and societal benefits.”

The Data+ Editors’ Choice Awards honorees and their achievements will be highlighted in a special September feature on Computerworld.com.

About Computerworld’s Data+ Editors’ Choice Awards
The Computerworld Data+ Editors’ Choice awards program was launched in 2013 by IDG’s Computerworld editorial team to recognize organizations that are mining big data to analyze and predict business trends and monetize this information. Organizations were asked to complete questionnaires detailing their big data projects, which were then reviewed by the Computerworld editorial team. From those questionnaires, honorees were selected for their ability to achieve business benefits through big data, and demonstrate real-world results and best practices. View the 2016 winners on Computerworld.com.

About Computerworld
Computerworld from IDG is the leading technology media brand helping senior IT, business decision-makers and key influencers navigate change with effective business strategy. As the voice of business technology, Computerworld enables the IT value chain with unique editorial coverage from setting strategies to deriving value. Computerworld’s award-winning website (www.computerworld.com), focused conference series, strategic marketing solutions and research forms the hub of the world’s largest (40+ edition) global IT media network and provides opportunities for IT vendors to engage this audience. Computerworld leads the industry with an online audience of over 7.2 million monthly page views (Omniture, January 2016 – March 2016 average) and was recognized in BtoB’s 2013 Media Power 50 list; recognition Computerworld has received for more than 5 consecutive years. Computerworld is published by IDG Enterprise, a subsidiary of IDG. Company information is available at www.idgenterprise.com.

About LiquidHub
LiquidHub is a customer engagement company that partners with businesses to improve customer experience and drive growth. Headquartered in Philadelphia, with operations in North America, Asia, and Europe, we serve companies globally, helping them solve their most complex challenges through design expertise and technology innovation. Our customer successes are the result of a culture rooted in thought leadership and delivery excellence. For more information about LiquidHub, please visit www.liquidhub.com or follow us on Twitter or LinkedIn.

LiquidHub mentioned in Forrester’s
Vendor Landscape: The Growing Demand For Vertical CRM Solutions by Analyst Kate Leggett.


Analyst Kate Leggett of Forrester mentions LiquidHub in a report.

What is the vendor's partner ecosystem? Software vendors rely on an ecosystem of technology partnerships and systems integrators to make them successful. For example, The Bank of New York Mellon leveraged industry accelerators from the systems integrator LiquidHub to transform its CRM use from compliance-support processes to support for better client engagement. Ask questions about the depth and breadth of sales partners; delivery partners, which include a library of canned offerings for a particular industry; and customer service partners. Ask questions about the size of the partner community delivering plug-ins, extensions, or integrations to the base product and the way that it maintains these extensions over time.

Have a Forrester account, Download here. If not, contact us for a copy of the report.

LiquidHub to Enhance Design-Thinking Capabilities with Electronic Ink
Acquisition to Strengthen Human-Centered Research Expertise


PHILADELPHIA – August 12, 2016 – LiquidHub, a customer engagement company, today announced the acquisition of Electronic Ink, a human-centered design consultancy, with a client roster that includes such brand names as Penske, Morgan Stanley, Johnson & Johnson, and Ford Motor Company. With the addition of Electronic Ink, LiquidHub brings expanded design-thinking resources under one roof to deliver compelling customer experiences faster and at greater scale.

“Companies who enjoy the most successful business transformation solutions are those who go beyond examining customer preferences or patterns of behavior; they dig deeper to understand customers as people and study how they interact with technology,” said Jonathan Brassington, CEO of LiquidHub. “The addition of Electronic Ink’s research expertise will bring insights of human context to all aspects of our clients’ businesses. Having worked on assignments over the years with their talented team, I am thrilled to welcome them to our organization.”

Electronic Ink will strengthen LiquidHub’s digital marketing and creative capabilities, adding focused research on the human effect of technology on people. Their design skills allow them to create impactful visualizations that enable clients to easily understand the output of that research for greater ideation and solution development. Electronic Ink’s core competencies complement and integrate nicely with LiquidHub’s structured innovation solutions and customer engagement capabilities, providing even deeper insight into the human experience.

“Design that is rooted in human insight is foundational for success in today’s digitally-driven economy,” said Harold Hambrose, founder and CEO of Electronic Ink. “That foundation must be grounded in understanding the human effect on technology across the consumer ecosystem, including operations. That’s what we uniquely bring to LiquidHub and that’s what is so exciting – our ability to build on the already outstanding talents of a leader in the customer engagement space. The opportunities for our employees and clients on both sides are tremendous. I am thrilled to be joining the team.”

“I am proud of the groundbreaking work Electronic Ink has created and the reputation we have established over the course of our more than 25 years in the design industry,” said Joe Weiss, chairman of Electronic Ink. “I know this next chapter will be equally successful as we join forces with another industry leader dedicated to raising the bar on innovation and delivering human-centered solutions that help businesses become brand leaders.”

About Electronic Ink
Electronic Ink is a research and design consultancy dedicated to improving the effectiveness of human capital and bringing insight to the way people interact with technology, environments and one another. We improve the design and usability of business processes, the software that supports these processes, and customer and employee experiences for Fortune 500 clients around the world. Connect with us on Twitter and LinkedIn.

About LiquidHub
LiquidHub is a customer engagement company that partners with businesses to improve customer experience and drive growth. Headquartered in Philadelphia, with operations in North America, Asia, and Europe, we serve companies globally, helping them solve their most complex challenges through design expertise and technology innovation. Our customer successes are the result of a culture rooted in thought leadership and delivery excellence. For more information about LiquidHub, please visit www.liquidhub.com or follow us on Twitter or LinkedIn.

Webinar | Strengthening the Customer Relationship through Innovation
Watch now LiquidHub experts, Hank Summy & Will duPont, who will dive into how innovation effects the customer relationship and discuss new ways companies can rapidly improve their customer relationships with compelling, innovative technologies.


Digital technologies empower customers like never before. Customers’ expectations have wildly changed, and as a result, customer relationships with brands have also changed. The speed with which customers embrace new technologies and channels is only getting faster, blindsiding traditional firms that struggle to adapt and innovate.

Innovation makes the world a better place. New ideas, processes and products can propel us all — companies and consumers — to the next level of achievement. And beyond. Sounds big, right? It can be. But it doesn’t have to be overwhelming.

Organizations that put the customer at the center of their innovation initiatives will create real, measurable business results without breaking the bank. Conversely, brands that do not invest the time in innovation, or refuse to focus on the customer, will get left behind.

This webinar discusses:

  • What is the difference between Incremental vs transformational innovation?
  • How does successful innovation effect the customer relationship?
  • What methods to use in order to pursue innovation as an organization with limited resources.
  • How to turn your organization’s innovation initiatives into measurable business results.
Watch Now

LiquidHub’s Hank Summy featured in CMO.com’s article A Digital Dozen: 12 Traits Of The Truly Creative CMO by Stephanie Overby.


Hank SummyLiquidHub’s Hank Summy provides insights into the changing role of a creative CMO and the need to surround themselves with experts. “CMOs who surround themselves with people who can dig into this data and translate it so creative thinkers can make strategic decisions based on data points are going to rise to the top.

Read the full article for additional insights from Forrester Research, Mcor, GoodData, and more.

CBI: Pharmacy Channel Strategies for Specialty Products, June 23rd – 24th in Philadelphia, PA


LiquidHub is a proud sponsor of CBI’s Pharmacy Channel Strategies for Specialty Products conference in Philadelphia.

Tom Hannigan, a Partner and thought leader in LiquidHub’s Life Sciences Practice, will be leading a panel of Industry Executives that clearly understand the role that data plays in the specialty therapy patient journey. They will participate in a presentation and roundtable titled “The Patient Experience: A Data-Informed Approach”. LiquidHub will discuss their role and best practices for providing meaningful data to the manufacturers. Our panel of industry leaders will discuss how data can be leveraged to enhance the patient experience. This discussion will provide an in-depth look into the patient journey and how to efficiently utilize data to overcome patient challenges and measure channel performance.

Participants include:
Tom Hannigan – Partner, LiquidHub
Dominique Hurley – Sr. Director, Commercial Information Management, Biogen
Rebecca Greenberg – Director, Commercial Technology and Field Support Services, Millennium Pharmaceuticals
Peter Yi – Director, Patient Access and Channel Operations, Acadia Pharmaceuticals

LiquidHub Expands Executive Advisory Board with Addition of Industry Veterans


WAYNE, PA. – June 08, 2016 – LiquidHub, a customer engagement company, today announced two new members to its Executive Advisory Board (EAB): Saj Cherian, partner at Kynetic, and Chris Dalton, CEO at CloudCraze. Both well-known and highly respected in their fields, Cherian and Dalton bring valuable expertise and unique skillsets to their new roles in support of LiquidHub’s sales, solutions, and go-to-market strategies.

“We are excited to welcome two extremely talented individuals to LiquidHub’s Executive Advisory Board. Both new members will bring a fresh perspective of the market, deep insight into industry trends, and innovative business strategies that complement our strong commitment to providing seamless digital experiences for clients,” said Jonathan Brassington, CEO and co-founder of LiquidHub. “We look forward to working with our new board members to leverage their knowledge and expand our footprint in the industry.”

The appointment of the two new members to LiquidHub’s EAB include:

Saj Cherian, Partner at Kynetic,
Saj is a Partner at Kynetic which owns three leading e-commerce brands: Fanatics, Rue La La, and ShopRunner. Since Kynetic’s launch in 2011, Saj helped internet entrepreneur Michael Rubin raise nearly one billion dollars in capital, recruit more than 30 C-level executives, complete seven strategic acquisitions, cultivate seven long-term strategic partnerships, and accelerate mobile sales.

Prior to Kynetic, Cherian spent more than a decade building mobile technology businesses as a venture capital investor at Valhalla Partners, as an operating executive at both the mobile start-up Virgin Mobile USA and the mobile business of NBC Universal/GE, and as a management consultant to mobile carriers and software firms at McKinsey & Company. A Marshall Scholar, Cherian earned an M.Phil. in European Politics from the University of Oxford and an A.B. from Princeton University at the Woodrow Wilson School for Public and International Affairs. He currently serves on the Board of Directors of Comoto Holdings, which maintains equity investments in both RevZilla and Cycle Gear, Inc.

Chris Dalton, CEO at CloudCraze
Chris is Chief Executive Officer at CloudCraze. Prior to CloudCraze, Chris co-founded and served as CEO of Acquity Group. Acquity Group went public in 2012 and became the second-largest independent digital agency before being acquired by Accenture Interactive in 2013 for $316M.

Chris has been driving innovation in the commerce industry since he began his career at Arthur Anderson and went on to build both Lante Corporation (LNTE) and Modern Business Technology (MBT), which was purchased by USWeb/CKS (later marchFirst) in 1999. In 2009, Chris was recognized as Ernst & Young’s Entrepreneur of the Year. He became a member of the Chicago Area Entrepreneurship Hall of Fame in 2007. Chris earned his Bachelor of Business Administration (BBA) in Management Information Systems from Marquette University.

Previously announced members of the Advisory Board include:

For more information about the LiquidHub Executive Advisory Board and its members, please visit www.liquidhub.com.

About LiquidHub
LiquidHub is a customer engagement company that partners with businesses to improve customer experience and drive growth. Headquartered in Philadelphia, with operations in North America, Asia, and Europe, we serve companies globally, helping them solve their most complex challenges through design expertise and technology innovation. Our customer successes are the result of a culture rooted in thought leadership and delivery excellence. For more information about LiquidHub, please visit www.liquidhub.com or follow us on Twitter or LinkedIn.

LiquidHub Receives Distinguished Recognition in the 2016 IAOP Global Outsourcing 100® List
Philadelphia-based Digital Integrator Receives the Highest Recognition of Full Stars in Customer References and Company Awards, Certifications


WAYNE, PA. – April 19, 2016 – Named last month to the 2016 GO100® List as a “Leader” for operational excellence in outsourcing service delivery by the International Association of Outsourcing Professionals® (IAOP), LiquidHub today received additional distinctions from the same organization. The digital integrator is awarded with the highest recognition in two categories with a full star for customer references, and a full star for company awards and certifications.

With these full star awards, LiquidHub is now considered one of the highest-rated companies in customer references for value and services provided, and company awards and certifications for capabilities and delivery results. Among awards received, LiquidHub was ranked as one of America’s 100 Most Promising Companies by Forbes Magazine in 2014 and made the 2015 list of Inc. 5000 as one of the fast-growing private companies in America.

“These distinctions serve to underscore our commitment to continuously anticipating the technologies and solutions that will help our customers win,” said Jonathan Brassington, CEO of LiquidHub. “We are proud of these achievements as they continue to bolster our drive to provide customers with the most innovative strategies possible to deliver seamless customer journeys.”

“We are proud of these achievements,” continued Brassington. “They only bolster our drive to continue providing customers around the world with the most innovative strategies possible to deliver seamless customer journeys that increase sales and build brand loyalty.”

“Buyers understand there are hundreds of qualified service providers and advisors out there, but what they really need to understand now is what makes each one exceptional,” said IAOP CEO, Debi Hamill. “The Global Outsourcing 100 and World’s Best Advisors lists have done just that. We’re proud to recognize LiquidHub for receiving full star and distinguished rankings in customer references, and company awards and certifications.”

About IAOP®
IAOP® is the go-to association leading the way to improve outsourcing outcomes by bringing together customers, providers and advisors in a collaborative, knowledge-based environment that promotes professional development, recognition, certification and excellence. With over 120,000 members and affiliates worldwide, IAOP is not only on top of the latest trends but in front of them. Through its expansive global chapter network, premier training and certification programs, knowledge center, member community and more. IAOP helps members learn, grow and succeed. For more information and how you can become involved, visit www.iaop.org.

About LiquidHub
LiquidHub is a digital integrator that partners with businesses to improve customer engagement and drive growth. With operations in North America, Asia, and Europe, we serve companies globally, helping them solve their most complex challenges through technology innovation. Our customer successes are the result of a culture rooted in thought leadership and delivery excellence. For more information about LiquidHub, please visit www.liquidhub.com.

LiquidHub’s Ravi Kalakota featured in The Enterprisers Project’s article
How to Organize IT when you’re in a Digital Tsunami by Paul Desmond.


LiquidHub’s Ravi Kalatkota provides insights into new players vying for technical relevancy within their organization, a rethinking of IT structure, and whether an outsourcing model is still viable. “Digital transformation is really a CEO or even a board level priority,” Kalakota says, noting that companies in verticals such as retail and banking have no choice but to embrace it. “If people are not focused on millennials and converting to digital rapidly, they’re dead.”

Read the full article for additional insights on the emergence of the CDO and why companies are hesitant to continue outsourcing.

Trends 2016: North American Digital Banking
Digital Business Execs Must Step Up And Drive Digital Transformation


Uncertain economic conditions, wavering markets, and tight budgets are increasing the pressure on digital teams to deliver a great amount and stretch their investment dollars further than ever. From deepening customer engagement to driving revenue and delivering innovative solutions to any number of customer and business problems, digital teams need to prioritize their investments. In this research, we explore what the state of the economy, digital disruption, and empowered customers mean for the priorities of digital business strategy executives at North American retail banks in 2016.

Have a forrester account, download here. If not, contact us for a copy of the report

LiquidHub Teams with Management Science Associates (MSA) to Deliver De-Identified Patient-Level Data to Pharmaceutical Manufacturers


WAYNE, PA. – April 05, 2016 – LiquidHub, a digital transformation company providing customer engagement and technology solutions to global corporations, today announced that its Specialty Pharmaceutical data aggregation and analytics platform, LiquidAnalytics, has been integrated with Management Science Associates, Inc.’s (MSA) encryption engine to de-identify patient level data and provide advanced patient longitudinal analytics. This unique technology enables pharmaceutical manufacturers to follow the entire patient journey—without access to any patient level data—as they move through the process of gaining access to therapy.

“Data security and privacy are critical issues in the healthcare space,” said Thomas Hannigan, partner, Life Sciences at LiquidHub. “Specialty pharmacies, and other patient service providers, can be confident that LiquidAnalytics is leveraging best-in-class encryption and de-identification technology to remain compliant with HIPAA regulations and to ensure the security of their patients’ information. As pharmaceutical manufacturers increase their focus on patient centricity, this technology allows for better visibility into the patient journey, and the ability to remove barriers to getting, and keeping patients on therapy.”

Using a proprietary process certified as compliant with Health Insurance Portability and Accountability Act (HIPAA), LiquidAnalytics uses MSA technology to encrypt and apply a de-identified patient identifier. In the absence of this process, patient counts are inaccurate as movements across pharmacies appear as patient discontinuations and new starts. Identified patient level data is processed through the MSA engine on-premise at the pharmacies, providing manufacturers with a unique patient ID without the need for sharing patient data. This de-identification practice allows LiquidAnalytics to mitigate risk and streamline the process of sharing health data.

“MSA Life Sciences is proud to provide technologically advanced, trusted tools that help LiquidHub and their customers better understand patient needs,” said Tony Fontecchio, vice president, MSA Life Sciences Division. “Having the ability to de-identify and transform disparate healthcare data into anonymous, longitudinal, patient-level data supports the complex analytics and research initiatives that can ultimately help people lead healthier lives.”

To learn more about LiquidHub and the LiquidAnalytics platform, please visit www.liquidhub.com.

About Management Science Associates, Inc.
MSA creates and commercializes information-based models, processes, systems and software for industry and government. Since its inception in the 1950s, its incorporation in 1963 and through today, MSA has partnered with customers to identify areas where innovative use of data and analytic systems can create value by driving growth and/or efficiency. Using its expertise with the tools of information management – analytics, data management and software and systems technology – MSA develops, integrates, implements and maintains products and services in various functional and vertical domains. Within processes and departments, across large and small enterprises, and throughout demand and supply chains, MSA helps customers put their data to work.

MSA’s 800+ employees provide solutions for over 300 clients, including some of the largest and most innovative U.S. and foreign corporations and institutions. Headquartered in Pittsburgh, PA, MSA also has offices in New York City; Atlanta; Cardiff, UK; Shanghai and Beijing, China; and Kuala Lumpur, Malaysia. It also maintains a presence in High Point, NC; Florida and Las Vegas. For more information about MSA, please visit www.MSA.com.

About LiquidHub
LiquidHub is a digital integrator partners with businesses to improve customer engagement and drive growth. With operations in North America, Asia, and Europe, we empower the leading companies by delivering superior user experience and technology enablement.

LiquidHub’s Life Sciences Practice has vast experience with specialty data aggregation. We deploy our modern cloud-based Specialty data management platform (LiquidAnalytics) that accelerates implementations while reducing risk. We deliver meaningful analytics through our cloud-based reporting platform, and maintain high quality data through our automated data quality rules engine. LiquidHub is currently supporting over 30 brands across multiple therapeutic areas including MS, Hemophilia, Oncology, Cystic Fibrosis, RA, and other conditions.

LiquidHub Announces AdvisorFocus—a Salesforce Fullforce Solution

LiquidHub leverages Salesforce’s social, mobile, cloud and data science technologies to accelerate business transformation for customers in the Financial Services Cloud


Wayne, Pa. – March 22, 2016 – LiquidHub, a digital transformation company providing customer engagement solutions to global corporations, announced today the release of AdvisorFocus —a Salesforce Fullforce Solution for wealth managers.

With LiquidHub launching a Salesforce Fullforce Solution, customers benefit from LiquidHub’s expertise with Salesforce in the Wealth Management industry. This proven solution can provide faster and more predictable deployments for customers, empowering them to connect with their customers in entirely new ways.

LiquidHub is able to rapidly deliver tools enabling customers to manage their client relationships and improve advisor productivity. AdvisorFocus offers pre-built conversion packages to seamlessly transition wealth management customers, their data and their integrations from Redtail, Junxure, Dynamics, Siebel, etc. onto the Financial Services Cloud. From years of extensive wealth management experience, LiquidHub knows how to make Financial Services Cloud work for each customer and is able to provide best practices and additional features based on the client’s needs.

Comments on the News

  • "As a Salesforce partner, LiquidHub is proud to announce our AdvisorFocus Salesforce Fullforce Solution," said Amanda Butler, Salesforce Practice Director for Wealth Management at LiquidHub. "Our solution offers our clients the benefit of our deep vertical expertise to provide more personalized customer experiences using the Salesforce platform."
  • “We are thrilled that LiquidHub has been recognized as a Salesforce Fullforce Solution partner to transform how companies connect with their customers in the Financial Services Cloud,” said Kori O’Brien, vice president, global alliances and industry solutions, Salesforce. “We work closely with Salesforce Fullforce Solution partners to ensure our customers benefit from LiquidHub’s industry expertise with Salesforce’s Customer Success Platform.”

Salesforce Fullforce Solutions

Salesforce Fullforce Solutions are systems integrator or consulting partner offerings recognized for their specialization in priority Salesforce industries and other key solution areas. Fullforce Solution partners have demonstrated expertise and receive Salesforce go-to-market support, executive sponsorship and guidance as part of the Salesforce Partner Program.

Additional Resources

About LiquidHub
LiquidHub is a digital integrator that partners with businesses to improve customer engagement and drive growth. With operations in North America, Asia, and Europe, we empower leading companies by delivering superior user experience and technology enablement. Our customers in financial services, life sciences, healthcare, insurance, and retail benefit from our commitment to thought leadership, design, and delivery quality. For more information about LiquidHub, please visit www.liquidhub.com.

Salesforce, Fullforce and others are trademarks of salesforce.com, inc.

LiquidHub Extends Reach of Salesforce Financial Services Cloud with Pre-built Wealth Management Conversion Packages
LiquidHub participates as Salesforce Financial Services Cloud launch partner to transform the client-advisor experience and lead implementations of Salesforce Financial Services Cloud


WAYNE, PA. – March 8, 2016 – LiquidHub, a digital transformation company providing customer engagement solutions to global corporations, announced it is driving implementations and extending the capabilities of Salesforce Financial Service Cloud with prebuilt conversion packages to seamlessly transition wealth management customers, their data and their integrations into the Financial Services Cloud. Financial Services Cloud is generally available for purchase today, empowering advisors to build deeper, 1-to-1 client relationships, be more productive and engage more holistically with clients anywhere and on any device.

LiquidHub maximizes your Financial Services Cloud investment
Using the Financial Services Cloud as the base, LiquidHub is able to rapidly deliver tools enabling our customers to manage their client relationships and improve advisor productivity. LiquidHub has developed a series of pre-built conversion packages to seamlessly transition customers, their data and their integrations from Redtail, Junxure, Dynamics, Siebel, etc. onto the Financial Services Cloud.

Comments on the News
“As a Platinum Salesforce Consulting partner, LiquidHub is excited to lead one of the first implementations of Financial Services Cloud,” said Brennan Burkhart, Partner and Global Salesforce Practice Lead at LiquidHub. “As the financial services firms continue to push for innovative ways to use technology to differentiate themselves, LiquidHub – with our deep vertical expertise – is committed to delivering industry-leading solutions which enable our clients to provide more personalized customer experiences.”

“The future is here, and it’s advice, not administrative tasks. Salesforce is transforming the advisor-client relationship for the digital age,” said Simon Mulcahy, GM of Financial Services, Salesforce. “LiquidHub is supporting Salesforce in its mission to deliver a new era through proactive, personalized and goal-based collaborative advice.”

About Salesforce Financial Services Cloud
Salesforce Financial Services Cloud is transforming the client-advisor relationship by empowering advisors to build deeper, 1-to-1 relationships with clients; enabling advisors to spend less time on administrative tasks and more time focusing on investors; and allowing advisors to engage more comprehensively with clients and their households.

Additional Resources

Salesforce is the trademark of salesforce.com, inc.

About LiquidHub
LiquidHub is a digital integrator that partners with businesses to improve customer engagement and drive growth. With operations in North America, Asia, and Europe, we empower leading companies by delivering superior user experience and technology enablement. Our customers in financial services, life sciences, healthcare, insurance, and retail benefit from our commitment to thought leadership, design, and delivery quality. For more information about LiquidHub, please visit www.liquidhub.com.

iPipeline Connections Conference, arch 9th – 11th in Las Vegas, NV.


LiquidHub is a proud sponsor of iPipeline’s Connections conference.

iPipeline has selected LiquidHub as a premier implementation partner, leveraging the unique strengths of each firm to drive value for AgentOne clients. As a digital integrator that partners with businesses to improve customer engagement and drive growth, LiquidHub possess the insurance experience, business knowledge, and implementation skills to successfully deploy AgentOne and to maximize the ROI of AgentOne and the Force.com platform.

Visit booth #7 to learn more about our capabilities and partnership with iPipeline.

LiquidHub Announces New Executive Advisory Board
Technology and business leaders join the newly established advisory board to counsel LiquidHub on emerging trends and strategies


Philadelphia – February 9, 2016 – LiquidHub, a customer engagement company, today announced that it has established an Executive Advisory Board (EAB) comprised of highly respected entrepreneurs, strategists, investors, marketers, technologists, and innovators. The board will provide LiquidHub with a valuable perspective on emerging threats and opportunities, customer and macro-economic trends, and most-importantly independent advice on LiquidHub’s sales, solutions, technology, and go-to-market strategies.

“Customer engagement, in this increasingly digital world, will continue to evolve, as will the differing approaches and solutions to improve customer experiences, said Jonathan Brassington, LiquidHub’s CEO, founder and advisory board co-chair. “Our commitment to providing innovative customer experiences and our steadfast focus on digital transformation has made LiquidHub the go-to partner for many financial, life sciences, healthcare insurers, and retail industry companies. I am delighted that these individuals, with their breadth of experiences and perspectives, have joined our Advisory Board. They are true experts and will help us to continuously refine our direction and offerings so that we can best serve our clients.”

The appointment of six members to LiquidHub’s EAB include:

Dan Goldsmith, EVP Global Accounts, Veeva
An experienced executive with 20 years focused on life sciences, Dan serves as Executive Vice President of Global Accounts and is responsible for the end-to-end management of Veeva’s largest and most strategic customers. Prior, Dan led the launch and growth of Veeva’s business in Europe, spearheaded the development of Veeva Network, and guided Veeva’s market engagement and growth as Chief Strategy Officer. Dan has driven and delivered global strategies and solutions for most of the world’s largest pharmaceutical companies, and he is a trusted advisor to many industry executives. Prior to Veeva, Dan held leadership positions at Accenture, PwC, and IBM. He holds a Bachelor’s Degree in Mechanical Engineering from the University of Rochester.

Sean P. Kelley, Founder & Managing Partner, 1125group Inc.
Sean has over 35 years of experience in software, financial services, technology, and operations. Currently, he is the Founder & Managing Partner of 1125group Inc., which focuses on identifying, driving, and supporting transformational opportunities in the Financial Services sector. His consulting experience spans across: capital markets, banking, insurance, wealth management and investment management. His prior tenures included: Morgan Stanley, Wells-Fargo Nikko Investment Advisors, Deutsche Bank, and Merrill Lynch. He holds a Bachelor’s degree in Finance and Operations Research from Marquette University.

Kevin Kleinschmidt, Private Investor and Partner, Gabriel Investments
Kevin Kleinschmidt is a Private Investor and Partner at Gabriel Investments, and is currently involved with over a dozen early stage ventures. In 2007, Kevin co-founded and was President, then CEO, of West Philadelphia-based Energy Plus, an energy marketing company that grew to over $350 million in annual revenue in 5 years and was acquired by NRG Energy in 2011. Prior to this, Kevin served as Managing Director for Juniper Bank, a venture-backed start up, and then Barclays Bank (which purchased Juniper in 2005). At Juniper, Kevin led financing efforts which secured over $250 million in venture backing, and helped grow the partnership business to over $3 billion in annual transaction volume through strategic alliances. Kevin began his career in finance and investment banking at JP Morgan and then Morgan Stanley. Kevin has an undergraduate degree from The College of William and Mary, and a MBA in finance and accounting from NYU.

Paul Melchiorre, Chief Revenue Officer, Anaplan
Paul has over 30 years of business solutions leadership experience. Currently, he is the Chief Revenue Officer at Anaplan, a cloud-based enterprise planning and modeling company. Prior to Anaplan, Paul was the President of iPipeline, a provider of insurance and financial services software, where he oversaw the company’s global growth and operations. Prior to iPipeline, he built global operations for cloud-based B2B software provider Ariba, successfully growing the company until its acquisition by SAP in 2012. Earlier in his career as SAP’s Senior Vice President of Global Accounts, Paul and his group were responsible for over 85 percent of the company’s revenue. Paul also serves on the board of non-profit Spark.org and holds a B.S. in Marketing from Villanova University and a MBA from Drexel University.

Sashi P. Reddi, Founder and Managing Partner, SRI Capital
Sashi Reddi is a successful technology entrepreneur, business leader, and early stage investor. Sashi runs a seed stage venture fund, SRI Capital, which invests in various technology “as-a-service” start-ups. He is also a member of the investment team at Gabriel Investments. Previously, Sashi was the founder and CEO of AppLabs, the world’s largest independent software testing company. Post the acquisition of AppLabs by CSC, Sashi served as the VP & GM, Big Data and Analytics at CSC. A serial entrepreneur, Sashi has started three other companies prior to AppLabs, including: EZPower Systems (web content management pioneer acquired by DocuCorp, and eventually a part of Oracle), iCoop (group purchasing dotcom), and FXLabs (leading Indian game developer acquired by Foundation 9 Entertainment). Sashi received his BTech in Computer Science from the IIT Delhi, an MS in Computer Science from NYU, and later a PhD from The Wharton School, University of Pennsylvania. Sashi is the founding president of TiE Philadelphia. He also serves on the advisory board of Wharton Entrepreneurship, board of Ben Franklin Technology Partners, as well as on the board of T-Hub, India’s largest incubator for start-ups. Recently, Sashi was appointed by the US State Department to the board of US India Science and Technology Endowment Fund (USISTEF) that grants money to social impact startups.

Todd Sandler, Executive Advisor, Kynetic & ShopRunner
Todd is an Executive Advisor of Kynetic & ShopRunner, where he also serves on the Board of Directors. He also serves as a board member on the American Express Digital Advisory Board. He brings 20+ years of consumer marketing, eCommerce, media, and advertising experience in many industries, including financial services and consumer packaged goods. While leading the marketing, brand, and deposit teams at ING DIRECT, Todd successfully grew the number of Americans who saved with ING DIRECT from 200,000 to nearly 9 million. Todd received his MBA from the Kellogg School of Management at Northwestern University and his undergraduate degree in Journalism from the University of North Carolina at Chapel Hill.

For more information about the LiquidHub Executive Advisory Board and its members,
please contact us at 1.484.654.1400

LiquidHub Named to the 2016 IAOP Global Outsourcing 100® List
Philly-based digital integrator named in the “Leaders Category”
.


WAYNE, PA. – February 23, 2016 – LiquidHub, the digital transformation company providing customer engagement and technology solutions to global corporations, today announced its entry into the International Association of Outsourcing Professionals® (IAOP) 2016 Global Outsourcing 100® (GO100) List in the “Leaders Category”. The announcement marks LiquidHub’s inaugural recognition as one of the world’s best outsourcing service providers for operational excellence.

LiquidHub is being recognized by the IAOP® as one of the top 100 service providers from around the world in five distinct assessment categories: Size and Growth; Customer References; Delivery Excellence; Programs for Innovation; and Corporate Social Responsibility (CSR).

The recognition follows a year of consistent investments, innovation, growth, and expansion into new markets, including full service digital engagement capabilities built on global delivery models, to continue meeting customer needs in a fast-changing global economy.

“We are proud to be recognized by the IAOP® for our global outsourcing models, which remain one of our core business strategies,” said Jonathan Brassington, CEO of LiquidHub. Our global delivery framework allows our digital engagement and technology integration teams, based in the U.S., Europe, and India to deliver exemplary efficiencies and transformational outcomes to our clients. Our entry into the IAOP® list in the “Leaders category” further validates our success as a valued digital partner.”

Over the past 12 months, LiquidHub has been taking great strides in delivering value to its customers. It has expanded its presence with newer offices in Atlanta, New York City, and Boston, in the U.S., as well as global expansion in the Netherlands and India. As part of building customer engagement solutions, the company has launched several business accelerators that allow customers to derive sustainable business value. Earlier, a commissioned Thought Leadership Paper by Forrester Consulting revealed the need for a different breed of partner who can deliver these types of integrated customer journey solutions.

“Choosing the right partners is more important than ever. Companies that outsource, not only in the traditional sense, but also through the wide array of the ever-changing collaborative business models are scrutinizing their providers very closely,” said Debi Hamill, IAOP CEO. “The GO100 is the definitive guide to help companies research and compare service providers with whom they are considering relationships."

About IAOP®
IAOP® is the go-to association leading the way to improve outsourcing outcomes by bringing together customers, providers and advisors in a collaborative, knowledge-based environment that promotes professional development, recognition, certification and excellence. With over 120,000 members and affiliates worldwide, IAOP is not only on top of the latest trends but in front of them. Through its expansive global chapter network, premier training and certification programs, knowledge center, member community and more. IAOP helps members learn, grow and succeed. For more information and how you can become involved, visit www.iaop.org.

About LiquidHub
LiquidHub is a digital integrator that partners with businesses to improve customer engagement and drive growth. With operations in North America, Asia, and Europe, we serve companies globally, helping them solve their most complex challenges through technology innovation. Our customer successes are the result of a culture rooted in thought leadership and delivery excellence. For more information about LiquidHub, please visit www.liquidhub.com.

LiquidHub’s Rajul Rana featured in CIO.com’s article
Apple, Google, Samsung and others betting on mobile payments by Sharon Goldman.


LiquidHub’s Rajul Rana provides insights into mobile payment options. Sharon Goldman asks Rajul to discuss the reality that mobile payment options are quickly replacing traditional payment options like credit cards and cash, as well as which options are here to stay.

He explains that their may be too many options for any of them to really take off. “Apple Pay hasn’t really taken off so far, nor have any of these mobile wallets taken off in a big, meaningful way,” Rana says

Read the full article for additional insights on the effects mobile payment options will have on consumers as well as major industry players.

LiquidHub and UNIFi Software Form Partnership to Bridge Gap Between Business Analysts and IT; Deliver Custom Data Integration at Scale


Wayne, PA December 15, 2015: LiquidHub, a digital transformation company providing customer engagement and technology solutions to global corporations, and UNIFi Software, the only comprehensive, data integration solution for the enterprise, today announced they have entered into a partnership.

With the UNIFI solution built on the Hadoop platform, LiquidHub will work with customers to establish an environment where IT departments maintain control of the data to ensure rules are implemented, security is in place, and accessibility requirements are maintained. Once UNIFi is installed, business analysts are able to gather information from any data source available to them, combine and filter data sets, augment data and derive new attributes as necessary, and deliver those results to their visualization tool for easy reference without relying on IT programming resources. This self-serve analysis capability dramatically reduces the volume of IT requests and enables business analysts to acquire data-based insights almost instantly, while still maintaining data integrity and security—especially important in highly regulated industries, such as healthcare and financial services.

“UNIFi delivers the most advanced data integration solution available on the Hadoop platform,” said Thomas Hannigan, Partner, Life Sciences at LiquidHub. “At LiquidHub, we are always investigating tools that help businesses operate faster and smarter, while maintaining the highest levels of data security and control. I know this is critical in the life sciences industry where patient information must be managed in a way that retains the strictest levels of privacy, but security is something that is paramount across all industries. UNIFi’s solution leads in all functionality categories and we are looking forward to working together.”

“This partnership is advancing the democratization of information across organizations through complementary services,” said Rob Carlson, CEO and co-founder of UNIFi. “The services LiquidHub provides are critical to helping corporations quickly establish an environment that meets their business and IT needs, while ensuring connectivity, security and efficiency. We are excited to move forward and deliver solutions to companies in all sectors a new, faster way to make informed business decisions.”

About LiquidHub
LiquidHub is a digital integrator that partners with businesses to improve customer engagement and drive growth. With operations in North America, Asia, and Europe, we serve companies globally, helping them solve their most complex challenges through technology innovation. Our customer successes are the result of a culture rooted in thought leadership and delivery excellence. For more information about LiquidHub, please visit www.liquidhub.com.

About UNIFi Software
UNIFi was founded with a mission of solving the ubiquitous data acquisition and integration problem that has plagued enterprises since the dawn of data warehousing. The landscape of data analysis that enterprises are embarking on today has significantly advanced in just a few years’ time. The days of building an enterprise data warehouse to report on financial status or sales over time is no longer a competitive advantage; in today’s world doing this well is now considered a cost of doing business. The core problem that has arisen in this new era of analytics is business users have not been enabled to participate in the most critical part of the process that has the biggest impact on time to insight. With the advent of the Hadoop data storage and processing platform this has created a unique opportunity to build an application that enables the business to acquire data, integrate it, enrich it, and load it into a flexible environment where agile and iterative analytics can occur.

UNIFi has built a first-of-its-kind business application that combines Big Data integration processing layered with an elegant and simple user experience that dramatically increases productivity and time to insight.

LiquidHub Expands its Digital Agency Capabilities
To deliver strategy, experience, and technology services to clients who are focusing on digital transformation and improving customer engagement


Wayne, PA December 9, 2015: LiquidHub, a digital transformation company providing customer engagement and technology solutions to global corporations, announced today that it has significantly enhanced its digital agency capabilities, expanding into new geographies and new services.

As a Digital Integrator, LiquidHub has been combining great user experience with world-class technology execution, and now is refining that role as clients look for a new kind of digital agency and technology partner. LiquidHub’s long expertise in Enterprise Architecture and deep roots in complex technology execution, coupled with deep vertical industry domain expertise and a sense for the customer journey, bring a different perspective to clients as they seek to more effectively engage customers across channels.

“As our clients have demanded a single voice to speak for their customers—from experience to enablement—LiquidHub has responded as their digital customer engagement partner. With the recent addition of the former THINK Interactive leadership in Atlanta to LiquidHub’s existing digital agency capabilities, we believe we represent our clients’ Next-Generation Digital Agency,” LiquidHub CEO Jonathan Brassington said. “The CMO and the CIO need a single partner who they can rely on to deliver great strategy and experience and then execute on that across all channels, to customers anywhere regardless of technical complexity. That’s why they turn to LiquidHub.”

“Digital Transformation is only possible when you can both set the strategy and design the experience, then help clients execute on it. The LiquidHub team can do what most digital agencies can not: deliver on the customer engagement process end to end,” said Will DuPont, former President of THINK Interactive, now Partner at LiquidHub. “Great creative is not enough. The 21st century consumer needs a seamless experience, and that’s incredibly hard to deliver. That’s what LiquidHub has built.”

LiquidHub, over the last few months has been steadily investing in building its Digital Agency capabilities. Ranked by Forbes as one of America’s most promising companies, LiquidHub also recently hired Hank Summy, the former MRM/McCann and SapientNitro leader, to head the company’s vertical markets. Earlier this year, a commissioned Thought Leadership Paper by Forrester Consulting revealed the need for a different breed of Digital Agency partners who can deliver integrated customer journey solutions.

About LiquidHub
LiquidHub is a digital integrator that partners with businesses to improve customer engagement and drive growth. With operations in North America, Asia, and Europe, we serve companies globally, helping them solve their most complex challenges through technology innovation. Our customer successes are the result of a culture rooted in thought leadership and delivery excellence. For more information about LiquidHub, please visit www.liquidhub.com.

LiquidHub is a proud sponsor of the 2015 T3 Enterprise conference in Weston, Florida
on Novemeber 2nd - 4th.
Stop by Booths 103 & 105 to learn more about our Salesforce capabilites.

The Technology Tools for Today (T3) Enterprise Conference is the place broker-dealers and financial enterprises will discover technology solutions for their business. This conference assembles leading technology vendors, consultants, and thought leaders in one place to tackle the challenges facing broker-dealers and financial enterprises head on. Be among the first to learn about new and innovative technology offerings, hear from industry thought leaders, and shape the future technological developments by directly engaging the industry's top technology developers.

LiquidHub will talk about taking a business-centric approach to technology strategy and planning. Traditional business functions such as marketing, onboarding, and servicing are fundamentally transforming as new technologies emerge and client expectations of digital engagement evolve. Competitive pressures are also forcing more automation to drive efficiency gains. Financial institutions must now come up with ways to remain relevant in a world dominated by technology devices and clients’ insatiable need to be constantly connected. A digital integrator that partners with businesses to improve client engagement and drive growth, LiquidHub will share their expertise, both from the podium and in the exhibit hall.

Visit: http://www.t3enterpriseconference.com/ to learn more!

Learn more about LiquidHub's Salesforce capabilities at the Boston Convention & Exhibition Center on Nov 10th – 13th.

IMPACT is an invitation-only industry conference where registered investment advisors come together with influential presenters, exhibitors, and subject-matter experts to network and learn about industry issues and best practices. Every facet of the conference is designed to help attendees continue to remain at the forefront of the industry.

Conference URL: http://impact.schwab.com/

Vendor Landscape: Product Development Services Target New Digital Demands: PDS Firms Increasingly Shoot For Business, Not IT Results


Demand for new skills and capabilities. Clients expect product development firms to bring more extensive and diverse skill sets to their engagements. Prospective customers are looking for skills like UX, data science, and vertical-specific experience in their projects. Product development firms have been filling these skill gaps in two ways: with new programs and with acquisitions. Philadelphia-based LiquidHub, for example, bet early on technologies like Hadoop and is now bringing data analytics skills to clients as an offering.

LiquidHub profiled:
Located in Wayne, Pa., LiquidHub provides services to the financial services, life sciences, healthcare, and retail sectors. The firm, which does the majority of its business in the US, seeks to help clients improve customer engagement and drive growth through quality user experience, technology enablement, and business relevant solutions tailored to each client's needs.

Have a forrester account, download here. If not, contact us for a copy of the report.

Hank Summy Joins LiquidHub as Partner, Vertical Markets Lead
LiquidHub Hires Former MRM/McCann and SapientNitro Leader to Continue Aggressive Vertical Market Expansion
WAYNE, PA - October 07, 2015


LiquidHub, a digital transformation company providing customer engagement and technology solutions to global corporations, announced today that Hank Summy has joined as Partner, Vertical Markets, leading global sales and client services for LiquidHub.

Summy has over twenty-five years of experience in leadership roles spanning agency and next generation consulting organizations. He joins LiquidHub having worked most recently at MRM/McCANN as President of North America. Prior to McCANN, Summy was Senior Vice President and Managing Director at SapientNitro for sixteen years, where he focused on creating innovative solutions for the clients he served. At LiquidHub, Summy will be focused on expanding existing customer relationships and establishing new ones across LiquidHub’s vertical industries, with a distinct focus on financial services, insurance, healthcare, life sciences, and retail.

“Hank’s joining LiquidHub is a testament to our continued investment in exceptional talent and to our commitment to expanding our customer engagement leadership team. As we continue to establish ourselves as the leading Digital Integrator, Hank’s proven track record in building teams which combine digital agency capabilities with technology will further our capacity for combining great customer experience with innovative technology solutions,” stated Jonathan Brassington, CEO and co-Founder of LiquidHub. “I have been tracking Hank’s career for many years, and his depth of knowledge will be an asset not only to the LiquidHub team, but more importantly to both CMOs and CIOs challenged with creating customers for life.”

“What attracted me to LiquidHub was its deep origins in technology combined with exceptional experience design skills. LiquidHub is not only able to design the experience for our clients to create meaningful, engaging relationships with their customers but also is able to implement the technology necessary to bring that design to life. The company is at an exciting inflection point -driving growth and transformation for our customers.” said Summy.

Summy will be based in LiquidHub’s Pennsylvania Headquarters.


About LiquidHub
LiquidHub is a digital integrator that partners with businesses to improve customer engagement and drive growth. With operations in North America, Asia, and Europe, we serve companies globally, helping them solve their most complex challenges through technology innovation. Our customer successes are the result of a culture rooted in thought leadership and delivery excellence. For more information about LiquidHub, please visit www.liquidhub.com.

For the second year in a row, LiquidHub is a sponsor of the Komen Golf for Cure event at the Metedeconk National Golf Club in New Jersey.

The Komen organization raises money to fund breast health programs for people who would not otherwise have access to quality health care. The CSNJ Affiliate has funded 70,000 free mammography screenings, provided one-on-one education and support for over 250,000 community residents, invested over $17 million in the community grants program for breast health to local non-profits and provided $3.9 million to New Jersey breast cancer researchers.

LiquidHub is proud to support this organization and encourages you to visit http://komencsnj.org to learn how you can get involved.

AHIP's Consumer and Digital Health Forum will focus on the convergence of technology, health, data analytics, mhealth, and the new customer-focused ecosystem, highlighting the tactical ways of engaging consumers in their health and the health care system.

Topics covered include:

  • How is data captured, shared and used to create actionable insights and how are disruptors changing the health care landscape as we know it?
  • How can digital engagement tools help consumers reach their potential?

Join LiquidHub’s Ravi Kalakota on Wednesday morning for a breakfast session:

Utilizing Technology to Engage Customers, Members, Patients, Providers, Brokers, and Partners
Powered by LiquidHub

This session will discuss the drastic culture shift to a customer-first focus which has taken place across the healthcare industry, and how technology is the core component to redefining customer interactions. Attendees will learn that today's customers are multi-dimensional, demanding an omni-channel presence that will improve access, build trust, and help manage costs and outline how payers can meet these demands. Examine how the digital transformation across the healthcare landscape with examples illustrating that improvement of the member experience enables engagement & retention.

Ravi Kalakota Ravi Kalakota
Partner
LiquidHub

To register, visit: http://www.ahip.org/CDF2015/

LiquidHub is excited to sponsor Money 20/20.
Stop by our booth for a demo of our banking solutions!

Money20/20 is the largest global event focused on payments and financial services innovation for connected commerce at the intersection of mobile, retail, marketing services, data and technology. With 10,000+ attendees, including more than 1,000+ CEOs, from 3,000+ companies and 75 countries, expected at our 2015 U.S. event, Money20/20 is critical to realizing the vision of disruptive ways in which consumers and businesses manage, spend and borrow money.

Conference URL: http://www.money2020.com

LiquidHub Refuels Global Brand
WAYNE, PA - September 10, 2015


LiquidHub, the digital transformation company providing customer engagement and technology solutions to global corporations announced today the launch of its new brand identity and refreshed positioning in the marketplace.

In its renewed positioning, LiquidHub focuses on building innovative solutions that not only provide a substantive and personalized user experience in the front end, but also building and integrating applications and systems in the back end. LiquidHub’s rebranding comes at a time when integrated customer journey solutions are taking center stage emphasized in a recent commissioned Forrester Consulting Thought Leadership Paper titled ‘Executing Digital Transformation: How to Pick the Right Partner for Success’1.

“Companies undergoing a digital transformation need an end-to-end partner to help create an engaging customer experience, build the right technological foundation to support it, and enable the integration into existing technologies and systems,” according to the study. For this thought leadership paper, Forrester conducted an online survey of 150 enterprise organizations in the U.S. that were engaged in some of level of digital delivery and transformation with at least one outside partner. Nearly half of the respondents belonged to the C-suite while around 90 percent of them were decision makers. The study revealed the following key findings:

Changing customer expectations means continuous transformation for digital engagement. Even with all the proper channels in place, digital engagement with customers is more a journey than it is a destination. With the rapid advancements of technology, companies seek to continually reinvent themselves and find new ways to engage with their customers via digital channels.

Customer engagement demands end-to-end integration among channels and across the value chain. Expanding the availability of channels for both digital and digitally enabled customer interactions can drive benefit to the business. But failure to integrate data across channels creates poor customer experience.

Effectively building improved digital engagements requires a full service, end-to-end partner. Having a single partner for digital transformation services, for both application delivery and integration, enables more streamlined implementations by eliminating the logistical challenges of working with multiple partners. Today’s digital channels have to interface with data, information, and insights across the value chain, creating a complexity that a small number of partners can best address.”

“Corporations today are constantly faced with the challenge of managing multiple and siloed partners for their digital transformation needs. Our proven experience in handling systems and application integration in the back-end coupled with our user experience and customer journey expertise allows us to offer innovative solutions to clients that facilitate strategy and seamless technology execution, and provide their end customers with a spectacular experience.” said, Jonathan Brassington, LiquidHub Co-founder and CEO, announcing the brand re-launch. “With our refreshed positioning, we offer end-to-end solutions blending our expertise in user experience with technology services across the financial services, healthcare, life sciences, insurance, and commercial & retail industries.”

The company’s redesigned logo features a new typeface with a unique design formed by two entwined infinity symbols representing user experience and technology solutions and the endless possibilities that transform customer engagement.

To review the full Forrester Consulting thought leadership paper, please visit:


About LiquidHub
LiquidHub is a digital integrator that partners with businesses to improve customer engagement and drive growth. With operations in North America, Asia, and Europe, we empower the leading global healthcare and financial services companies through technology innovation. Our customer successes are the result of a culture rooted in thought leadership and delivery excellence.

1 Executing Digital Transformation: How to Pick the Right Partner for Success, a Forrester Consulting Thought Leadership Paper commissioned by LiquidHub, May 2015

Create A Winning SaaS-Based Digital Ecosystem For The Digital Business Era
Cloud business consultants help you identify market opportunities and models

Services providers with design, business consulting, and industry expertise will be best positioned to help you with early decisions about what to create and how to create it. When you do not have a technology picked, you will get the best advice from partners who do not have (too much) skin in the game. Nearly all strategy and business consultants will have some bias since most do some sort of implementation work in this space and partner with some leading cloud providers. Top business consultants — like Accenture, Deloitte, KPMG, and PwC — are well positioned to advise you on strategy and road map, and they partner with several major cloud technology suppliers. That said, if you have already fallen in love with a specific cloud platform, like AWS, Google, or Salesforce, you might favor working with a more focused consultant — such as Appirio or LiquidHub for Salesforce-based solutions or CI&T or Cloud Sherpas for solutions based on Google platforms.

Have a forrester account, download here. If not, contact us for a copy of the report.

Digital Pharma East is taking place at the Philadelphia Convention Center, Sept 29th – Oct 2nd. The agenda is full of innovative speakers from Pharmaceutical, technology, and marketing companies who will cover how digital is transforming the Life Sciences industry.


Topics covered at Digital Pharma East include:

  • The customer journey and the path to customer experience excellence for the future.
  • The "centricity model": brand centric -> customer-centric: Expectations have changed. The customer has more control, and therefore building value and value add is ever more important.
  • Sales reps are now a "channel": As we move away from a sales rep-centric business model, we must now orchestrate and integrate all channels.
  • The role of data insights: The industry has been able to collect and aggregate vast sums of data. However, how pharma/medical device companies can utilize and leverage this data/information in a meaningful way is now an obstacle. How do you determine what is valuable and how do you convert valuable information into insight and action?
  • Performance accountability: In the ever-evolving healthcare landscape, there is increasing pressure on budgets and higher expectations from senior management to demonstrate ROI.

LiquidHub is pleased to sponsor Dreamforce 2015 (September 15-18) in San Francisco, CA!


Register Now

Be sure to use our code “EC15RETE” for a $100 discount.

Be sure to stop by to visit us in the North Hall at booth N2100 while you’re there! We will have a booth on the main expo floor where we will be available to give you a demo of Salesforce and answer questions on all aspects of the Salesforce platform.

We will also have a kiosk in the Financial Services area. At this kiosk we will focus on how financial services companies are using Salesforce and introduce you to our accelerators in the Asset Management, Wealth Management, Private Equity and Retail Insurance industries.

Want to hang out with us in a more social setting? We are hosting a Happy Hour for Wealth Managers on September 15th as well as a Client Appreciation Happy Hour on September 16th. More details to follow. However, if you have immediate questions, contact us now.

Visit our Salesforce services page for more information!

Join us at an event!

Geisinger Hospital Golf Outing
August 10th in Wilkes-Barre, PA


LiquidHub shares Geisinger’s desire to create a world with better services to assist patients in need.

We're is excited to be a sponsor of the Geisinger Hospital Golf Outing on August 10th at the Wyoming Valley Country Club in Wilkes-Barre, PA.

CBI: Speed to Therapy
August 11-12 in Philadelphia


The annual event is the industry’s only experience that delivers an interactive, multi-stakeholder forum to examine the key challenges of time to fill. The delay to receive medication is an enormous burden carried not only by patients, but also by manufacturers.

To learn more or to register for the event, Click Here

When and How to do Discontinuous Application Innovation

Threats and opportunities are not limited to customer-facing applications. Empowered consumers have rewritten the terms of engagement in the healthcare industry. Insurance brokers no longer live in a world of captive consumers, where success meant convincing a business' HR department that their proposal was good for the corporate bottom line. Now the plan must appeal to employees as well. A major healthcare insurer improved its sales effectiveness by equipping its independent brokers with an iPad application that presented financial models and analyzed alternatives from the employee's perspective.

"Once you start dealing with customers, the need for continuous innovation skyrockets."
- Rob Kelley, partner, LiquidHub

Have a forrester account, download here. If not, contact us for a copy of the report.

Salesforce Connections
June 16th -18th in New York, NY


Join LiquidHub at the Microsoft Partners Conference from July 12th – 16th in Orlando, Florida, at the Orange County Convention Center.

The event features enthralling speakers from Microsoft such as: Satya Nadella, Kevin Turner, and Phil Sorgen, as well as others like Susan Ershler from Ershler International

To learn more or to register for the event, Click Here

Forrester Customer Experience Forum
June 16th & 17th in New York City


LiquidHub is a Silver Sponsor at Forrester Research’s Customer Experience Forum at the Hilton Midtown Hotel in NYC on June 16th & 17th.

This conference focuses solely on the customer experience and how to effectively reach your customer during every step of their journey. Speakers from company such as Forrester Research, Panera, IBM, the New York Mets, Wells Fargo, and Birchbox will highlight CX trends and share best practices across all industries.

For more information, Click Here

Salesforce Connections
June 16th -18th in New York, NY


Join LiquidHub at the Salesforce Connections and World Tour stop in NYC.

Salesforce Connections is three days dedicated to Digital Marketing. With over 50 break out sessions covering the latest trends in email, mobile, social, web, and journey mapping.

For more information, Click Here

A New Partner Model Is Required To Deliver Digital Customer Engagement
June 23rd 12:00 – 1:00pm EST
by Bobby Cameron
Vice President and Principal Analyst, Forrester Research

Register Now


A webinar featuring Bobby Cameron Forrester’s Vice President and Principal Analyst.

Digital customer engagement sits at the core of digital transformation -- for both B2B and B2C companies. In a recent six-year study, publicly-traded companies that have mastered customer engagement, measured by Forrester’s Customer Experience Index (CX Index™), outperformed the S&P 500 index by a factor of three.

But customer engagement is complex, and only 10% of firms go at it alone, relying on multiple partners to drive their digital transformation. This partner landscape continues to change as specialized digital agencies fail to address the comprehensive, end-to-end requirements for delivering effective digital engagement across the customer journey. Technology development skills organic to next-gen SIs, such as a MobileFirst culture, DevOps, Agile, and Architecture expertise, are critical to customer engagement. Successful firms are now turning to partners who are able to provide integration, innovation, and implementation capabilities.

This Webinar will answer questions such as:

  • What factors are driving the focus on digital customer engagement?
  • Which challenges limit a firm’s ability to deliver this digital engagement?
  • What is the partner’s role in addressing these challenges?
  • What type are partners can effectively meet these challenges?

Veeva Commercial Summit
June 9th – 11th in Philadelphia, PA


LiquidHub is proud to be a Gold Sponsor at the 2015 Veeva Commercial Summit.

The Veeva Summit focuses on commercial cloud solutions for life sciences. Life sciences professionals and Veeva experts gather in Philadelphia to learn, connect, and share valuable insights on industry trends and best practices in the commercial life sciences space.

With speakers from Pfizer, Biogen, Boehringer Ingerheim, and Eli Lilly, this three day conference will cover topics such as multichannel sales and marketing, master data management, digital brand, commercial excellence and innovation and much more.

For more information, Click Here

PACT Foundation Luncheon –
June 4th in Philadelphia, PA


The PACT Foundation luncheon celebrates the Philadelphia region- specifically the emerging growth community comprised of entrepreneurs, investors, professional advisors, corporations, universities, and other supporting organizations.

This is PACT's 5th anniversary since its inception 2010, after a merger with two prestigious organizations, the MAC Alliance and the Eastern Technology Council.

A portion of the proceeds from the PACT Foundation Luncheon will be go directly to the Alliance for Women Entrepreneurs Ventures, powered by Ben Franklin Technology Partners as well as to TechGirlz in support of their initiative to actively promote diversity and inclusion in the entrepreneurial community

To learn more about the event Click Here

Forrester Wave: Salesforce Implementation Partners, Q2 2015

Midsize providers enter the Salesforce market through M&A. As the market shakes out, some smaller boutique options have disappeared, but new, larger choices now stand in their place. Midsize providers like Perficient and LiquidHub were not on buyers' radar screen for Salesforce a couple of years ago, but strategic acquisitions have changed that. Perficient's acquisition of CoreMatrix makes it larger and more experienced than many boutiques, as do the multiple acquisitions made by LiquidHub (such as Redkite). These firms are better suited to complex Salesforce deals than the standalone entities they have acquired because they can tap into a broad range of skills in other areas (such as custom development and mobile) that are increasingly relevant for Salesforce.

Have a forrester account, download here. If not, contact us for a copy of the report.

Market Overview: Salesforce Services Partners
LiquidHub mentioned as a Key Providers With Less Than $50 Million In Salesforce-Specific Revenues.

Industry Strength - Asset/wealth management, banking, life sciences
Region - North America
Key Points : Has acquired three Salesforce implementation and development partners: ClosedWon, Harvest Solutions, and RedKite.

Have a forrester account, download here. If not, contact us for a copy of the report.

The Patient Experience: A Data-Informed Approach
Webinar –


Watch LiquidHub and Diplomat Pharmacy's joint webinar “The Patient Experience: A Data-Informed Approach” from May 14th. During the webinar, industry leaders present best practices in understanding data and how it can be leveraged to enhance the patient experience. The webinar provides an in-depth look into the patient journey and how to efficiently utilize data to overcome patient challenges and measure performance.

Featuring:

  • Shabbir Ahmed – Director, Healthcare, LiquidHub
  • Cheryl Allen – VP, Industry Relations, Diplomat
  • Atheer Kaddis – Senior VP, Sales & Industry Relations, Diplomat
  • Lance Neill – VPCorporate Services, Diplomat

Proud Sponsor of the IBC Foundation's Golf Classic –


LiquidHub is excited to sponsor the IBC Foundation’s Golf Classic event on May 18th at Philadelphia Country Club.

LiquidHub shares IBC’s mission to create a healthier community. The foundation raises money to support health centers and clinics in underserved areas, granting access healthcare for those in need. It also invests in healthcare education, career development and research. We are proud to support this cause.

To learn more about the event Click Here

Evanta CIO Executive Summit


LiquidHub is a proud sponsor of the Evanta CIO Executive Summit, May 20th in Philadelphia.

The annual Philadelphia Summit is “by CIOs for CIOs” and provides a forum to network and discuss trends and best practices for CIOs in the Greater Philadelphia Region. The day is filled with thought leadership by speakers from Vanguard, Comcast, AmerisourceBergen, IBC, and many more.

To learn more about the event Click Here

CCPA Marketing Moguls: Secrets of CMOs –


LiquidHub’s Vice President of Marketing, Suzanne Lentz will provide valuable insights into the discussion which will Start with a high strategic level of marketing and drill down to a tactical level. Each panelist will share strategies for building business and finding clients and insights into budgeting, branding and tactical secrets. The panel will be moderated by Eric R. Elmore, Marketing Director of Drucker & Scaccetti.

Other panelist include:

  • Paula Butler, Vice President of Communications, Visit Philadelphia
  • Rhonda Costello, Chief Retail Officer, Republic Bank
  • Jennifer Francis, Executive Director of Marketing and Communications, Philadelphia Museum of Art
  • Leigh Goldenberg, Director of Marketing, Wash Cycle Laundry
  • Sharen Nocella, Chief Marketing Officer, Obermayer Rebmann Maxwell & Hippel LLP

To learn more about the event Click Here

CEB FS Tech Summit


CEB is hosting the 21st annual Financial Services Technology Summit in Boston, MA. This year’s summit will focus on a challenge that all companies across the industry are facing – reaching their empowered customers and how technology is is driving transformational strategies, specifically through client engagement and staff enablement.

Speakers will dive into customer loyalty and engagement relating to retail and commercial banking, wealth management, commercial markets, and insurance. With over 500 attendees, the conference attracts financial services business leaders, marketing executives, senior technologists, and CIOs.

To learn more about the FS Tech Summit or CEB Click Here

Phorum Philadelphia –


Phorum is a technology conference, for business and technology executives, which focuses on how enterprises can maximize the business value of specific technologies. Phorum 2015 features leading industry experts, business executives, and cutting-edge technologists who will examine how emerging technologies such as big data, mobility and cloud strategies factor into the integration of systems, technical support and global security policies.

To learn more about the FS Tech Summit or CEB Click Here

iPipeline’s Connections 2015
Las Vegas, NV


As a sponsor of the 2015 iPipeline Connections User Meeting and Conference, we are looking forward to the innovative and entertaining environment that accompanies the conference, and its ability to bring together over 600 of the best technology, insurance and financial services professionals.

iPipeline’s Connections User Meeting & Conference is the optimal place to engage one another in the true spirit of sharing—to discuss challenges and successes, and to explore synergies with the industry.

Connections attendees represent a diverse cross-section of the industry. This year includes interactive Executive Roundtables and AMS/Agency Management, Life and Specialty, Annuity and Partner tracks.

To learn more Click Here

Speed of Thought
Las Vegas, NV


Please join LiquidHub at our upcoming event, Operating at the Speed of Thought, on March 18th in NYC. This thought provoking event and cocktail networking reception will feature Peter Delano with CEB TowerGroup and Ravi Kalakota from LiquidHub, providing industry insight and presenting solutions to the challenges faced by today’s fast-paced Financial Services industry. The event will focus on how to enhance the way Financial Services organizations communicate internally and engage with their customers externally, and how to make better business decisions through advanced Business Intelligence (BI), Analytics, and Visualization.

The pace of business in the digital age is faster than any of us ever imagined, and the disruption to your business can be just as fast. Companies need to execute a superior digital customer experience to meet the changing demands of their customers, as well as improve collaboration within their business to be able to respond quickly to the changing demands. Everyone needs to move faster to keep up with the competition.

To learn more Click Here

LiquidHub Continues Domestic Expansion with Acquisition of Salesforce Partner, Redkite


Company Closes Third Salesforce Partner Acquisition in 2015, Expanding Digital Customer Engagement Services and Offerings in United States

WAYNE, PA — March 18, 2015 — LiquidHub, a digital integrator that partners with businesses to improve customer engagement and drive growth, today announced the acquisition of Redkite, a Salesforce partner offering end-to-end solutions in cloud consulting services through a proprietary client-focused approach. This acquisition follows on the heels of LiquidHub’s recent purchases of Harvest Solutions and ClosedWon,two other established Salesforce alliance partners.

With Redkite’s headquarters in New York and delivery centers in Atlanta, Denver, Minneapolis and Phoenix, this strategic acquisition is the latest example of LiquidHub’s commitment to expanding digital customer engagement solutions and client offerings across a wider domestic footprint. At the same time, Redkite adds extensive Salesforce capabilities and turnkey solutions to LiquidHub’s customer engagement offerings.

To read the full blog post Click Here

NASSCOM India Leadership Forum


This year’s NASSCOM India Leadership Forum will take place February 11th-13th in Mumbai focusing on "The World in 2020: Building the Digital Future" as the overall theme. The NASSCOM India Leadership Forum 2015 will examine tomorrow's digital technologies and assess their global impact on both business and society. LiquidHub is honored to be sessions sponsors at this innovative, and forward-thinking conference.

The three day forum will bring together leaders from several organizations from across the world to look at what is in store for the future, what could 2020 look like, the different forces at play that are defining the choices they make in how they shape their organizations and how they plan to unlock the potential to create a digital future.

To learn more about the event Click Here

Sponsor the PennApps Hackathon –


More than a thousand high school and college student programmers from all over the world converge in Philadelphia twice a year for a weekend of creating and learning. Hackathons are about coding together to solve real-world problems. Students work in teams of up to four people for thirty-six hours to create a web, mobile, or hardware application. A panel of professional judges will select the best three apps based on the following criteria: creativity, technical difficulty, polish, and usefulness. The winners will be annouced January 18th.

To learn more about the event Click Here

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Media Contacts


Corporate Communications & Analyst Relations
Suzanne Lentz
(484) 654-1400
slentz@liquidhub.com

Public Relations
Deborah Massa
Brian Communications
(484) 385-2900
bill@briancom.com