LiquidHub Expands Executive Advisory Board with Addition of Industry Veterans

WAYNE, PA. – June 08, 2016 – LiquidHub, a customer engagement company, today announced two new members to its Executive Advisory Board (EAB): Saj Cherian, partner at Kynetic, and Chris Dalton, CEO at CloudCraze. Both well-known and highly respected in their fields, Cherian and Dalton bring valuable expertise and unique skillsets to their new roles in support of LiquidHub’s sales, solutions, and go-to-market strategies.

“We are excited to welcome two extremely talented individuals to LiquidHub’s Executive Advisory Board. Both new members will bring a fresh perspective of the market, deep insight into industry trends, and innovative business strategies that complement our strong commitment to providing seamless digital experiences for clients,” said Jonathan Brassington, CEO and co-founder of LiquidHub. “We look forward to working with our new board members to leverage their knowledge and expand our footprint in the industry.”

The appointment of the two new members to LiquidHub’s EAB include:

Saj Cherian, Partner at Kynetic,
Saj is a Partner at Kynetic which owns three leading e-commerce brands: Fanatics, Rue La La, and ShopRunner. Since Kynetic’s launch in 2011, Saj helped internet entrepreneur Michael Rubin raise nearly one billion dollars in capital, recruit more than 30 C-level executives, complete seven strategic acquisitions, cultivate seven long-term strategic partnerships, and accelerate mobile sales.

Prior to Kynetic, Cherian spent more than a decade building mobile technology businesses as a venture capital investor at Valhalla Partners, as an operating executive at both the mobile start-up Virgin Mobile USA and the mobile business of NBC Universal/GE, and as a management consultant to mobile carriers and software firms at McKinsey & Company. A Marshall Scholar, Cherian earned an M.Phil. in European Politics from the University of Oxford and an A.B. from Princeton University at the Woodrow Wilson School for Public and International Affairs. He currently serves on the Board of Directors of Comoto Holdings, which maintains equity investments in both RevZilla and Cycle Gear, Inc.

Chris Dalton, CEO at CloudCraze
Chris is Chief Executive Officer at CloudCraze. Prior to CloudCraze, Chris co-founded and served as CEO of Acquity Group. Acquity Group went public in 2012 and became the second-largest independent digital agency before being acquired by Accenture Interactive in 2013 for $316M.

Chris has been driving innovation in the commerce industry since he began his career at Arthur Anderson and went on to build both Lante Corporation (LNTE) and Modern Business Technology (MBT), which was purchased by USWeb/CKS (later marchFirst) in 1999. In 2009, Chris was recognized as Ernst & Young’s Entrepreneur of the Year. He became a member of the Chicago Area Entrepreneurship Hall of Fame in 2007. Chris earned his Bachelor of Business Administration (BBA) in Management Information Systems from Marquette University.

Previously announced members of the Advisory Board include:

For more information about the LiquidHub Executive Advisory Board and its members, please visit

About LiquidHub
LiquidHub is a customer engagement company that partners with businesses to improve customer experience and drive growth. Headquartered in Philadelphia, with operations in North America, Asia, and Europe, we serve companies globally, helping them solve their most complex challenges through design expertise and technology innovation. Our customer successes are the result of a culture rooted in thought leadership and delivery excellence. For more information about LiquidHub, please visit or follow us on Twitter or LinkedIn.

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